Abhinav Jain

FF Inventory

Role:

User Experience Researcher & Designer

Services:

UX Research, UX Design, UI Design

Timeline:

June 2020 - May 2021

Industry:

Software as a Service

Website:

https://ffinventory.com

zapinventory zapinventory abhinav jain

Overview

ZapInventory (now FF Inventory) was a powerful inventory and order management platform, but with power came confusion. The product had potential, but users kept running into the same wall: “I don’t know how to use this.” That’s where I came in. As their UX Researcher & Designer, I helped identify pain points, map out friction in the user journey, and redesign the interface to make it clearer, faster, and friendlier.

zapinventory

🎯 UX That Didn’t Feel Like MBA Degree

The objective was simple but high-stakes:
Redesign the core experience so people could actually use the product, without needing a manual or a support call.

Key UX goals:

  • Simplify onboarding for new users
  • Restructure complex inventory workflows into intuitive flows
  • Identify and fix UX bottlenecks across the app
  • Bring consistency to the visual system
  • Make the UI feel modern without overwhelming the existing users who are using the app.
zapinventory abhinav jain web development
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🧱 Businesses aren’t always Tech-Savvy

ZapInventory was feature-rich, but bloated.

My research uncovered a few core issues:

  • New users felt lost, the onboarding flow lacked direction
  • Important tasks like order syncing, inventory editing, or supplier setup were hidden behind too many steps
  • There were no visual cues for priority actions or warnings, they came as a surprise.
  • The interface was cluttered, inconsistent, and occasionally intimidating
  • Business owners (non-tech users) were the target, but the UI was built like a developer tool

✨ The Result: UX Rescue in Action

The result was a cleaner, more usable platform, with UX grounded in research and empathy, not guesswork.

  • New users could onboard way faster and that too with very few support tickets.
  • Complex tasks were broken down into smaller, digestible steps helping users get used to the application.
  • The visual design felt cohesive, modern, and trustworthy
  • Stakeholders were thrilled with how much smoother the app felt, and the users noticed, too

This redesign helped set the stage for what is now FF Inventory.

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What they said:

It's quite amazing how me and the founder of ffinventory once collaborated on a project together and once it completed, they reached out asking for help with their product.

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" Abhinav brought a much-needed design lens to our product. His ability to distill complex workflows into usable flows really improved how people interacted with the platform. Our support team saw the difference immediately.”